Client Profile - Name: Kathy Finney
- Job Title: Associate Director of Communications
- School: Norfolk Academy
- Location: Norfolk, VA
- Type: K-12 Private
- Size: 1,200 students
- Website: norfolkacademy.org
Kathy Finney has worked as an administrator at Norfolk Academy for 20 years. In that time, she has seen the importance of data grow from necessary business information to a strategic communications tool. Having worked with all of the data-dependent departments that help our institutions function and grow, Kathy has an unrivaled understanding of best practices of data collection and sharing across campus.
Norfolk Academy struggled with collecting health and immunization information from parents each year. When they moved to Magnus to solve that problem, “we were trying to find a solution to make things easy for parents and for us,” said Kathy Finney, Associate Director of Communications. When Norfolk Academy initially launched Magnus, it was after they’d already collected all the information from parents. So, “there was confusion as to why we were asking for information that had already been submitted. We got off to a rocky start,” Finney said, but with a few lessons learned and alterations made, parents are catching on, and Finney and her team have seen the results in 100% compliance.
So how did they make things easy on parents and get 100% compliance?